Tag Archives: lessons

The Dog Days of Podcasting 2017: Don’t Listen to Me

Special thanks to Corbin J Drake for the photo.

So…Black Mirror

That is just messed up. Not to mention hitting very close to home.

And on the Dog Days of Podcasting Tee has got some heavy writing advice for you this morning: “Don’t listen to what I have to say.”

Now listen to the podcast, and rate it. (See what Tee did there…)

 

Find Tee on Twitter here,
leave a voicemail or questions for the Dog Days of Podcasting at 703.791.1701,
or leave us a comment here at the blog.
I’ll talk about it!

And remember, you can find this show on iTunes or Stitcher!
Subscribe, listen, and review.

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Episode #77: Pip Is Learning New Things

We’ve been busy lately with wrapping up one project and starting a brand new one. However, we are never too busy to learn new things, and Pip is doing that presently with Nick Stephenson and his course, How to Find Your First 10,000 Readers. This may sound like we’re drinking the marketing guru’s Kool-Aid (mmmmm…fruity) but we are asking hard questions. Nick’s got answers.

00:00 —  Introduction

  • All the SEVENS!
  • Shameless plug for Happy Hour from the Tower
  • Sonic Boom is encouraging bad behavior at home.
  • What are we up to?
    • Podcasting for Dummies, the Third Edition
    • Operation: Endgame
  • Listening to Geo again, and still loving that skeptical goofball!
  • Where is Tee going to be ON HIS BIRTHDAY? Well, he’s launching Podcasting for Dummies in Phoenix, Arizona!
  • Jack Mangan needs to get back into podcasting.

04:50 —  Episode #77: Pip Is Learning New Things

  • You can be marketing books for years (like us) and still miss steps.
  • When marketing goes bad…
  • Pip decided to take a deep dive course in marketing with Nick Stephenson of Your First 10,000 Readers
  • Who is Nick Stephenson?
  • Who is endorsing nick? Well, Joanna is, for one…
  • You can see some of these changes happening here.
  • Pip begins to share her newfound knowledge…and channels a Beatnik instead.
  • Your website should be doing this. (I didn’t know that!)
  • Free really isn’t “free” when you look at it.
  • Tee wants to buy Nick a pint based on his sense of humor.
  • Nick practices what he preaches.
  • A look at how to value your work.
  • Pip is learning a HECK of a lot!
  • When covers go bad, it’s EPIC.
  • Authors can really be cheap.
  • With lessons learned and learning from the lessons of others, it’s time to a To-Do List.
  • Launching a book? Tee’s got that covered.

23:45 —  The Loot Crate Lookie-Loo!

  • Who’s opening THE BOOOOOOXXX?!?!?
  • June’s Theme: Alter-Ego (Something Pip and Tee are familiar with.)
    • Tee-shirt: A Classic Transformers shout-out.
    • A Spider-Man Q-fig
    • An Incredible Hulk bowl, perfect for a raging teenage barbarian!
    • A poster book of DC Comics’ New 52 comic book covers
    • Nice Loot Crate pin nod to Spider-Man’s nemesis, the Green Goblin
  • We made a dent in our Geeky Prize Giveaway Stash at AwesomeCon, but we’re filling it up again…

28:52 — Writers Off the Clock

  • It was a VERY special weekend at the Morris household….
    • Introducing our daughter to ALIENS
    • She handled The Matrix really well, but it wasn’t the R rating that bothered us.
    • Do you have to show someone Alien before you introduce them to Aliens?
    • Pip will not be writing freehand anytime soon.
    • There is only ONE — DEFINITIVE — VERSION — of Aliens
    • What the Director’s Cut adds to the Aliens experience.
  • Aliens have inspired successful games. One of them scared Phil Rossi!
  • After 30 years, the movie is still solid. Masterful storytelling in film.
  • Character development in Aliens
  • Even the music plays a part.
  • The writing question: Why do the sequels and prequels fall so short? Where do you go after Aliens?
  • Tee’s one question for Alien: Covenant

43:51 — The Wrap-Up

  • Well, AwesomeCon lived up to the hype!
  • Where are we going to be?
    • 30 June-July 2, BlerDCon in Washington D.C. (Sunday only! BRIGHT AND EARLY!!!)
    • 14-16 July, Motor City Steam Con in Detroit, MI (Break out your PJ’s!)
    • 19-20 August, Mechanicsburg Mystery Weekend in Mechanicsburg, PA (Lots to do during this Mystery conference…)
    • 1-4 September, Escape Velocity in Washington, D.C. (A weekend of hardcore geekery with Nick Kelly!)
    • If you have an event and want The Shared Desk to appear there, here’s where to find us…
      • 703.791.1701
      • pip@pjballantine.com
      • tee@teemorris.com
      • …and social media, of course.
  • Ah, the glamorous life of writers…

Find us on Twitter at either Tee’s or Pip’s account,
leave us a voicemail or questions for the show at 703.791.1701,
or leave us a comment here at the blog.
We’ll talk about it!
And remember, you can find the show on iTunes or Stitcher!
Subscribe, listen, and review.

Enjoy the ride
and we’ll catch you later.

Leave a Comment

Filed under Episodes

Episode #31: Reflections and Lessons Learned from a Blog Tour (with Nick & Stacia Kelly)

TSD-back2back_NKSK

What a grand time we had in studio! If you remember from a previous Shared Desk, we enjoyed good panel with Stacia Kelly & Nick Kelly, another husband and wife team in the Science Fiction and Fantasy market. We finally got them over at Imagine That! Studios, enjoyed the last of the gas in the grill, and got them on mic. In this first in-studio appearance (and something tells me, far from the last) we talk about the recent Endless Possibilities Book Tour, lessons learned, and where we are going from here.

00:00 — Introduction

  • We’ve got alcohol introduced into the system which means the drops-in’s are leaning towards the ruder side of things. Even with guests in-studio.
  • Welcome for the first time in-studio our special guests, Nick and Stacia Kelly.
  • Bitching about the winter that shows no signing of ending…
  • Good things about Trinity Episcopal: We meet awesome people!
  • What do you do when you’re about to have a book released?
    • Tee — Goes on a CLEANING BINGE!
    • Pip — Drinks. (But Tee has other opinions as to what she does…)
    • Stacia — When she is nervous, she dances! Then cleans up after herself….
    • Nick — Channels his inner-Jaeger pilot. (He tends to cave to peer pressure from the show host, too.)
  • Go out and get Dawn’s Early Light! NOW!!!
    • A lot is riding on this new book.
    • There’s been a lot of hype around the book.
    • Our blog traffic is up by 300% (Now 400%….)
  • No one touches the bell!
  • A lot has been happening across all our blogs… 

08:47 — Reflections and Lessons Learned from a Blog Tour 

  • Blog Tours
    • What did we learn?
    • How do they happen?
    • How do you organize one?
  • Stacia — “This was my idea.”
    • WbtR wanted to try something new with book promotions!
    • First time with the blog tour — Sixteen participants! (Yikes!)
  • Nick admits there was a learning curve, but there were some challenges ahead.
  • Tee had a problem: The traffic during the blog tour dropped. Oooops…
  • Is there a strategy at composing blogposts?
  • What are tips for participants new to blog touring?
    • A “How to Blog 101” blogpost or “class” for those involved
    • Understanding a commitment level
    • Advantages: a new pool of content for my blog
  • Rules for repurposing blogpost and creating content
    • Nick — Ask yourself “What makes you want to read a blogpost?”
    • Tee — Ask your blog host “What would you like?” and pitch ideas.
    • Pip — On evergreen content
    • Stacia — Change more than 20% of a blogpost before you think it is a repurposed blogpost
    • Nick — On a blogpost’s exclusivity
  • Timing on topics does matter.
  • Search Engine Optimization (SEO)  — does it really work?
  • What Tee has to deal with on a daily basis…
  • So someone is intimated by Tee? For what exactly?!
  • Oh MySpace’s Tom, where are you now?
  • Tee builds up a joke about DC (Comics) but Nick thinks it’s about (Washington) DC…
  • Another resource for blogposts — Writers…who behave like idiots
  • A tangent on SFWA…
  • Another tangent — albeit a much longer one — on Kickstarter…
  • If you are going to blog about something out there or controversial, own it.   
  • Other bits of advice for writers new to a blog tour
    •  Know the works of the authors
    • Look for a sweet spot for blogpost length

35:30 — Seriously? Seriously.

  • So much stuff to choose from for this week’s section…
  • Pip reads the web, and Nick is happy.
  • A threat that that is creeping up on established authors of the Empire: The Loss of their Cushy Offices in London!
  • Are these writers serious?!
  • Nick and Stacia take the blame for what happening to toad’s professional author.
  • Stacia shares an opinion on those who rely solely on traditional house publishing.
  • Your obligatory Doctor Who reference…
  • What you, as an author, need to do to survive in today’s modern publishing world.
  • Do authors really need a downtown metropolitan office?!
  • Nick Kelly steps up and knocks it out of the park!

46:04 — The Wrap-Up

  • Now THAT’S a segue!!!
  • Pip and Tee have an jam packed week this week between…
  • Later on this Spring…
    • RavenCon, April 25-27
    • A quick cameo from Sonic Boom who wants S’mores and feels the need to plug America’s Funniest Home Videos
    • DemiCon 25, May 1-5
  • What Nick and Stacia have on their plates…
    • Finishing and releasing Gian in time for Earth Day
    • “Catwalk: Jericho” coming
    • Catwalk: Lineage coming this Halloween
  • Remember: Always honor Rule #34!
  • Nick Kelly gushes for a moment about James Langton…while explaining the moment he figured out why Pip and Tee call this podcast The Shared Desk

  50:57 — The Outtake

cover art by J.R. Blackwell 

Find us on Twitter at either Tee’s or Pip’s account,
leave us a voicemail or question for the show at 703.791.1701,
or leave us a comment here at the blog.
Enjoy the ride
and we’ll catch you later.

 

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Filed under Episodes